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the syphean

satirical broadcasting company

( 4 )

The Sisyphean is a satirical broadcasting company, composing of a news site, newspaper, a podcast episode, two short documentaries and a special anniversary magazine. All of this material is mean to show how the news makes use of visual elements and language to create an air of legitimacy. This point is given strength by the coverage of all the items talking about pigeon conspiracies and presenting it as real news.

The name of the company is a nod to the Myth of Sisyphus, the story of the mortal who dares to challenge established power structures and is sentenced to push a boulder up a mountain for eternity. Different parts of this myth are represented in every news item in the project.

THESISYPHEAN.ORG—broadcasting company site
SMOOTH TALK PODCAST
was recorded during a public event within the WDKA academy

The website made up the bulk of the project. Through it, the user is drawn into the fake world of our myth. The monthly podcast that starts playing automatically introduces the topic of pigeon conspiracies, which are enhanced when the viewer starts reading the articles. Every article contains hidden messaging connected to the Myth of Sisyphus. The Manifesto in the about page is meant to explain the theoretical framework behind our project and allude to the fact that the viewer is not looking at an ordinary news site.

THE PIGEON SUICIDES
documentary
THE MESSENGERS
documentary
SPECIAL EDITION MAGAZINE

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